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Reading
Assignments Ag Econ 415
Fall Semester, 2009
September 30
Chapter 1
Needed an Entrepreneurial Mindset
Chapter 2
Timmons
October 2
Chapter 3
The Opportunity: Creating, Shaping,
Recognizing, Seizing
October 7
Chapter 3
Building Blockbuster
Products and Services
Chapter 4
Re-Differentiating Products and
Services
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